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In order to attain the impossible, one must attempt the absurd.

Miguel de Cervantes

Day 6: The Business Plan of the CEO’s of the world Inc. unlimited.

During the summer of 2017, we enjoyed very high temperature and heavy rain storm, threatening words from some leaders, social turmoil, and discontent, while the powerful celebrated their new Nr 1. The usual routine around the hearth. If each event would deserve the same kind of attention, it is the destiny of 3 women, that best reveals the sarcasm of our leaders and society: One decided to resign, frustrated about the leader’s inaction to find a real solution to solve conflicts. The second was fired and had to flee her country, after trying to clarify election’s fraud and the third one, disappeared after the burial of her man, that fought for the rights of his people, jailed and abandoned by all!  To every action, there is always opposed an equal reaction (Isaac Newton), but for the majority of us, inaction remains the safest way!

When all the words to express our indignation about injustices and inequities have been written and spoken and nothing changed, since they have been submerged by the endless flow of information that they lost all their meaning, words alone aren’t enough anymore to change mindset and behaviors, since knowing is neither willing nor doing!

For a real change, only the action can bring results for a better and more responsible global society. Action is more factual, but in order to be successful, it requires a conviction, determination, coordination, patience, and energy. The action is the only mean to show our disapproval and catch the attention of the leaders and the powerful. Since we can’t change their behaviors and ego, the “plan” suggests that we start to change ourselves in order to be able to negotiate a new order. The business plan is an invitation for a global human’s action, that will show some empathy and acceptance for our differences. Humans’ diversity is a strength for the world community, whereas uniformity represents a danger for our evolution.

Definition of a Business Plan: A document setting out a business’s (action) future objectives and strategies for achieving them.

Summary of the Business Plan:

  • The goals
  • The mission, the structure, and timing
  • The rules and conditions
  • The financing
  • The sacrifice and suffering


The goals

The main goal is to create an alternative global organization, called the World’s Humans Alliance Transition (W.H.A.T). The scope of this organization will be to build bridges of human’s goodwill between races, regions and nations, by using the know-how of the best, to reduce the hardship of the weakest, building vital infrastructure such as hospitals, schools, energy or water supply or to improve their capacity for farming process by teaching, and decreasing the vulnerability and dependence of some regions. To support and protect areas where wildlife and endangers species are living. To keep the global community aware of environmental and social issues, that increase the dangers for all of us, such as deforestation, drilling, industrial or farming pollution and implement new environmental solutions where needed.

The mission, the structure, and timing

The mission of the W.H.A.T is to work over a 20 years transition period, or one generation. It’s built around 22 independent nations, composed of the 14 highest GDP and 8 most advanced nations, technologically or financially, all combined, half of the world population. Each one of these nation (the provider), will be represented by a board of 20 members (the wise), all civilians, including one member of their government, all elected for a five years mandate by their citizens.   Each member will represent the best know-how of their nation and have shown, in their professional or social activities, concern for humanity. They will gather on a regular schedule into a headquarter, with conference room, dining, and lodging facilities, to plan actions and projects for countries or regions that need urgent support. The project’s proposals will be independently coordinated between the 22 providers and “the receivers”. The first step will be to define potential projects, locations, feasibility, timing, and costs estimate. Afterward, they will negotiate with the receivers’ authority for their approval and administrative support. Once the agreement is made, the private industry will be involved in planning, production, and logistic process. The scale of the project is not relevant, what matters is the scope. The goal is that each provider realizes two projects during the first five years.

The rules and conditions

  • Project will only take place in a peaceful area
  • Avoid any political implication or interference with the receivers’ authority.
  • Any project will need a full agreement from the receivers’ authority.
  • No bribery, corruption or taxes for the imported material will be accepted.
  • The technology and know-how will be supplied by “the provider” but the manpower shall, as much as possible be supplied locally.
  • During the construction, the receivers’ will be trained to run and maintain the infrastructure fit and running.

The financing

Concerning the headquarters’ construction and administration’s costs of the first five years, we will rely on the generosity of the powerful (who are human as well) in exchange for prestige favors. The land on which they will be built will be supplied by the hosting nation.

Regarding the financing of each project, we will request and obtain a tax of 0,1% (called the humanitarians’ tax) on each financial transaction occurring on all stock market. The money will be collected by a single entity, that will then allocate specific amounts, on a pro rata basis, to each provider nation to realize their project.

Some of the projects will generate revenues (like for example, energy or water supply, farming or rights on new technologies, developed and financed during a project and a small part of these revenues, will be collected to finance new projects.

The sacrifice and suffering

How can we manage to obtain from the leaders and powerful, that a global tax is implemented on the stock market transaction, to finance the project of the W.H.A.T? How can we motivate humans, who also became individualist within this selfish society, to act together for the sake of all? Obviously, it must be a give and take deal, since everyone has to see his interest in order to act! As written, there’s no change possible without confrontation, and there’s no confrontation without sacrifice!

This humans’ sacrifice has to be made by the global middle class, the ones’ that are working hard to stay afloat, but also the only one that still has the power to make a change in this wicked system, by simply changing their behavior! The consequence of that sacrifice will force the Leaders and powerful to accept the implementation of a tax on all stock market financial transaction, that will be collected for the W.H.A.T.’s humanitarian projects.

The human’s sacrifice will start on the 1st of November 2017 until the 24th of February 2018. Since the rulers see the majority of us as mere taxes payers and consumers, we have to show them our worthiness’ and solidarity, by complying to following actions:

  • Each one of us shall reduce the consumption of material products to the vital minimum to show our concern about resources.
  • During this period, including Christmas and Chinese New Year, we shall only offer self-made gifts to show our concern for the environment.
  • Eat meat and fish, only once a week to show our concern about the decaying mass food industry.

By simply following such behavior, we will disrupt the established system. Simultaneously, the resulting savings made will allow us to pay back some of our debts. It will be a real challenge for all, a sacrifice that will require in-depth explanation, especially to the younger one, but the CEO is convinced that even a simple mind can understand the reason and long-term benefit of the action.

It will create a temporary chaotic situation around the hearth, similar but not worst as the financial speculation crisis of 2008, that only humans will be able to put an end to when a tax on all financial stock market transaction is implemented for humanitarians’ action plan.

….And now they look at me with a sneer, not content with sneering, they hate me moreover. There is ice in these laughs (Thus Spoke Zarathustra)



Day 5: What “the Business plan” is not about, and what it needs to be successful

While discussing with friends about the inequities within our societies and the moral nihilism of the powerful and the leaders, one said: It’s been like this since the beginning and we can’t change it. Another replied that if we started all over again, we would end up the same way. The third said, I am not interested in what happens elsewhere, I want a job, and the last one added: You are too pessimistic!

Don Quixote and Sancho Panza

All of us, no matter where in this world, came to life with the same innocence and fragility. Our life and future were in the hand of two unknown, who wished us. We needed attention, protection, and love. We didn’t know about colors of skins, about gods, about flags or borders, about the 20/80, but we learned it, very fast, and started to practice at school.  Our mindset came slowly in place, according to the latitude and longitude we live on. We ended to be enemies, using the lex talionis as THE rule. Are we now, condemned to be united only to express our pains and sorrows when the worst happens? Can we, all together, stop the ego, selfishness, greed and the madness of a powerful minority even with our blinded eyes, our deaf ears, and our lonesome souls?

They weren’t many, who managed to change their country’s destiny in a positive way! Last century, Mahatma Gandhi and Nelson Mandela, with their followers, did it. Martin Luther King and Yitzhak Rabin (like others) had dreams, that some didn’t want them to come true. Others, are in their daily routine, in silence and the shadow, doing the best they can to help the one’s that needs it. For the most of us, instead, our lives are too busy, running to work, running at work, running back home, that we resign ourselves to accept whatever this society gives or takes away.

If someone believes that this type of society can only bring uncertainties, and a precarious future for the majority of us, what would he suggest to change for first? “The Business Plan” mentioned three main issues, for the sake of all living, on the Earth: wars, inequities, and the environment.

Stop wars for a peaceful world!  Yes of course. Give me a couple of hours to shave my head, put my dhoti and sandals on, find some good quotes, take my wooden stick and I’ll be on my way, singing, All we need is love!  

There are too many financial interests at stake to change this deadly behavior. This year, the world military’s spending will beat all records! Millions of jobs are at stake, in the army, the weapons’ industries, the administration, that are concerned. We have to keep them busy. We need wars to test our new technologies, for which we spent so much on R&D already, not to forget the dealers, smiling, when the next conflict starts! We can’t fight against such interests. The leaders draped in our national flag, make us believe that we are the good guys, the saints, even if we started most conflicts in the name of democracy or autocracy. Since the powerful, don’t know about their madness and ego, it’s our mindset that needs to changes.

Stop to the injustice of the 20/80 system for more equity. Over 50% of the total wealth is shared by 1% of the total population. How long can we keep glimpsing away?? As long as we and our relatives are able to pay our increasing taxes for less social coverage! As long as we have a job, that will eventually be replaced with new tech or relocated? Shall we keep, trusting the powerful and leaders for humans’ kind destiny? The powerful 20 are not willing to share!  They don’t know about their selfishness, ego, and greed, it’s our mindset that needs to change.

Protect our environment! Our global lack of real action concerning our environment is certainly the best example to describe our modern and materialist society. The powerful, see the melting north pole as an opportunity for new and shorter shipping route or for new oil drilling areas. Not many, except for the experts, are paying a concerned attention to the consequences, such as the rise of global temperature, resulting in the sea level surge. The air pollution is also creating a greenhouse effect, increasing the global warming, as well. Not to speak of the water scarcity, which doesn’t seem to be of much concern? Couldn’t we start using the Archimedes’ principle, retaining 50% of the drinkable water that flows into our oceans, redirecting it with pipelines to drought areas, like we do for oil and gas? Can’t we invest more in R&D to improve the efficiency of desalination’s plant? Water is, for all living, a matter of survival, but our leaders prefer to invest in weapons of mass destruction, in the name of democracy or autocracy!  The Tweet man decision, to withdraw his country from the 2015 global climate change agreement, is a sad example! Our leaders behave, as if the given resources are here forever, they are not. They don’t know about their blindness and carelessness! it’s our mindset that needs to change.

Only two powers, serving each other interest are ruling this world and laying out our future. It’s a big challenge for a couple. Wouldn’t a third power, having no other purpose, as to build bridges across the global community, creating trust and empathy for the stranger, the foreigner, the different one, be of any help? Certainly! The question is rather if humans are interested in making combined effort to change their mindset and destiny? Unless the majority of us are satisfied with our lives and uncertain future? If we want the power to change the established rules, we need to be united; many, to be strong, and utmost convinced that the necessary sacrifice we will have to make, will bring more harmony on our planet, the one and only, since there’s no such thing as a good or a bad nation, there are only humans. To realize this utopia, The Gwangju’s Uprising reminds all of us that there’s no change possible without confrontation, and there’s no confrontation without sacrifice! We have to show our leaders and the powerful, that we want some changes. We will need to act simultaneously, for the sake of the community. Everyone everywhere is concerned. In fact, we just need to be as many as the social networks’ followers of the top 10 world’s stars, including the ones who listened to the Four Seasons of Antonio Vivaldi, played by the Budapest Strings which is used in the short film  below, showing the reasons and the foundation of “the business plan”. In other words, 12% of the global population, needs to take part in “the sacrifice”, to be successful!

Can we manage to change our mindset and react, with the little Rosa Parks’s spirit left in each of us, or are we now, fatalists, keeping, as we did for too long, our eyes and mouths shut, knowing but ignoring? If we can’t, another kind of sacrifice will eventually occur, that one by surprise, unwanted, and without any chance to glimpse away!! Our past is written and irreversible, and while trying to enjoy the present, we forget that we are now drafting the future! 

I am a pessimistic because of intelligence, but an optimist because of will. Antonio Gramsci

Let us not be content to wait and see what will happen, but give us the determination to make the right things happen. Horace Mann.


Coming last, on the end of August, Day 6: The business plan of the CEO of the world Inc. unlimited

Day 4: Humans, politicians and capitalism

He who fights, can lose. He who doesn’t fight, has already lost.” Bertolt Brecht

Last century, I spent some years studying in the land of Uncle Sam. Didn’t have much money and no sponsors, so in order to pay for scholarship, shelter and food, I had to find a job, cleaning up the supermarket’s floors in the early morning and late evening. Needed to wake up at 4.30 AM, walking to the office, located in a bar, in the Downtown area. On my way, I could cross every day, many beggars, sleeping on the asphalt, dogs lying next to them. I felt pain and unease to see these people in very bad shape, dirty, just a couple of blocks away from the business center and prestigious hotels, but also, unconsciously, felt some fear to find myself one day, in the same situation. After about one month, they were still there with their dogs, but I didn’t see them anymore or just glimpsed away!

Probably one of the main question humanity is still looking to find an answer to, is: What are we here for? I let you refer to our philosopher or anthropologist’s point of view, since I previously expressed, what are, in my opinion, the most basic needs we are striving for on the Earth. To speak of humans as a single entity, in this segmented World, is not realistic, so I prefer here to focus on the middle class, the one standing up in the early morning and coming home from their work in the early evening, to find themselves stuck in traffic Jam or overcrowded public transportation, 5 or 6 days or nights a week. The one that pays income taxes read more…

Day 3: Humans in a world of technology

About 10 years ago, I attended an internal new product training about high-speed signal transmission (what gives each of us, in a second, answers we look for on our hand devices), looking forward for it, also because the presentation was done by our R&D Manager, a smart and funny man. At one point, he asked us if we thought Internet was all for free, and he ended saying, with an ironic smile on his face, “remember that when it is for free, you are the product”?? I did not grab it, looked around to check reaction in the audience but didn’t see any and preferred not to ask what he meant  . A week later, surfing on the net, a window popped up showing some furniture I wasn’t looking for, but similar to the one I was interested in a few days before. At that moment, I understood what he wanted to say with “you are the product”, and also realized that the technology is not what we hold in our hands, but what’s behind it, the algorithm, which I call “the big brain”.

Let summarize New tech “as anything that wasn’t around when we were born” (Alan Kay Computer Scientist) read more…

Confessions of a simple mind

Since “The business plan……” is originally addressed to relations, who are all professionals and in most cases I know personally, the time has come to give some explanation about my motivation for this blog. I imagine some of you might find interesting link in my messages, discovering facts they were not aware of, but some certainly are wondering about my state of mind, thinking “here comes the new savior”, or “the new Nostradamus”, “our peace and love preacher” or many other funny comments. That’s fair and understandable. All of you, being very busy with the daily life and issues, need to make fun every now and then.

To write about it, was not the first motivation, since I had another concern I wanted to share. Doing some research, I realized the subject, was already well published on the net community, often with bitter words and the feeling of injustice. So, I tried to figure out if the changes that took place during the last 20 years, in our new globalized business model, really brought better conditions for the majority of the world population and realized that the situation was much worse as expected.  Inequities are ruling our world, to a frightening level, so I asked myself how I would manage a change and “the business plan” came to life. read more…

Who is the Boss in our kingdom?

Day 2: Who are the bosses of the kingdom?

When Lucy and her friends started walking around the globe, they were not the dominant species, by far not. They faced, with bare hands many gigantic and dangerous enemies, and quickly understood that the only way to survive was with solidarity for one another. At the time, no walls or borders to cross, so they met and mixed with others and at the end of a long journey, Homo sapiens came to life.  Not so long ago, just 570 feet away! They fought their fears, hunger, extreme weather conditions, the unknown, violence, death, all of it resulting in a strong spirit for survival.

Today, humans have flags to be recognized, most get an education, and are well conditioned by the society and the media, but each one of us are still carrying some DNA from the origin, some, probably more than others which may explain the wars and hatred we still see today. Who are the leaders giving humanity the user’s guide of our life? Each one plays a role, but the main directions are given and influenced by a few, the strong, the others make alliances or just adapt. Who are the Bosses of the kingdom?

The review starts with the nr. 1 in terms of size and resources, which I name “the aggressive chess player” region. With huge reserve of oil, gas, precious raw metals, and investing drastically in new nuclear plant, it’s certainly a partner of choice for tomorrow’s need, especially for the Tweet Man. If his industries are not very competitive, he oriented the effort on high-tech, space exploration, export of military technology and strategy.   read more…

The one and only: The Earth

The one and only: The Earth

Day 1: The one and only, the Earth

7h45. sitting at my desk, a cup of coffee in my hand, I am staring at the globe on my screen. Somehow it looks much smaller now as the one I had when I was a kid. Today is my first day as CEO of World Inc. unlimited and I am wondering about what a CEO does exactly? In fact, he does not DO much. The do part is the work of the one’s below, on the ladder. The hard and painful work is done by all his employees, this allows him no matter what, to keep a smile on his face, and the more they are the target of his decision, the harder they will have to work to realize his ambition! He does not get his hand on the dirt, would be a pity for his nice Corneliani suit. read more…

The tribulation of a job seeker

Besides writing a story of the apprehensions of a CEO, I am primarily a job seeker and I can tell you, the search is an experience by itself. Last time I changed job was in 1998. That was last century and at that time I still met and discussed with people! Now things are totally different (again it depends where you are located, I speak here of my personal experience). read more…

The business plan of the CEO of World Inc. unlimited

At 59 I consider myself a lucky man. I live on the nice side of the Earth, with my wife and two sons. I have all material things I need to be comfortable, connected and give a good impression to others! Traveled and met people from many countries. Had the opportunity to work for an International company and therefore dealt with Europeans, Americans, Indians or Asian colleagues.  In my activities, the chance to visit and get to know people from each corner of Switzerland where we have 3(4) different cultures as well as 3 (4) languages. I met great people everywhere. In fact, I realize, that humans around the world are not so different from each other, the most want to make a living with a job, enough food, a little comfort, someone to love, a family and some friends. This alone could make many happy, I believe.

Officially, I lost my job on the 31st December 2016, and for the first time of my life, I am unemployed! The kind of story we have heard so many times before, nothing new under the sun: a top ten Multinational, owned by a private equity fund is acquired by a bigger fish, that spent way too much to keep competitors at large and needs to realign costs and restructures even before the takeover party is finished! Name don’t matter in this story, they are not relevant since they change every time anyway. And if you think about it, everyone is doing his job, one the financial aspect and the other a stronger position on the market. The only loser is the employee!! read more…

Results of Survey no 1

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About me

Born in Lausanne in 1957, son of Italian’s father and mother who migrated to Switzerland, one sister. Studied in Switzerland, ending at 20, with a diploma of designer for Metallic construction. At 18, I was granted the right to apply for the Swiss citizenship and let a stranger make the decision for me.
Moved to Italy at 21 for one year Military duty and then to Rome to study at the Fersen’s Art School. Spent three Month in Bristol (GB) to learn English and crossed the Ocean to live 5 years in San Francisco, where I studied at City College and San Francisco State. Before going back home I did one year Backpack trip in South America. Back in Switzerland I met my wife and we have 2 sons.

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-: Anna Politkovskaïa

-: Anna Politkovskaïa
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